Brand Manager at The Foschini Group

  • Advertising, Arts, and Media Jobs in South Africa ,Media Jobs In South Africa
  • Full time
  • 7 months ago
  • South Africa
  • Salary Rand 1000-2000 / Monthly
  • Shift Full Time
  • Job Qualifications Bachelor
  • Number of vacancies 5 openings
  • Job experience 1 year
  • Job level Officer

Job Description

The Foschini Group South Africa is looking for an experienced Brand Manager to develop and implement marketing activities that increase brand value, awareness and market share.

Markham always attracts talented people who are youthful, confident, current and connected, and most importantly enjoy a fun working environment plus great culture.

As a Brand Manager you will work closely with different teams to create and execute marketing initiatives that resonate with the target market and increase sales. You will also be tasked with developing budgets, forecasting sales figures and assessing KPIs and ROI.

Duties & Responsibilities

The successful applicant will be responsible for but not limited to the following job functions:

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  • Ensure execution across the brand is aligned to the broader marketing strategy of Markham.
  • Be Customer obsessed – Collaborate with Insights and data analytics to identify trends, issues, opportunities for growth and development of the Markham brand and unexplored markets.
  • Build strong customer targeted strategies – retention, rewards, new markets.
  • Have a key understanding of digital marketing and the experience in social media as a communication channel.
  • Have a key understanding of digital marketing and the experience in social media as a communication channel.
  • Collaborate with all internal partners and external partners where needed to create, lead and brief promotion/media content in all channels.
  • Work closely and collaborate with product and design & trend forecasting teams to constantly evolve the Markham brand.
  • Own the collaboration strategy. Build a pipeline of brands and individuals that will build brand value for Markham.
  • A huge passion and drive to make a difference in SA with the ownership of the Markham CSI and Sustainability.
  • Ownership and evolution of the production and aesthetic for all seasonal brand campaigns with internal and external partners.
  • Budget management for content creation and production, Social media  community management, purchasing of paid media, influencer and marketing strategies.
  • Reporting of all above KPI’s and campaign success on a monthly basis to management teams.

Desired Experience & Qualification

  • A relevant tertiary qualification
  • Minimum 3-4 years working experience at a management level, incl. people / team management.
  • Minimum 6 years relevant retail / brand experience is essential
  • Proven track record and ability to market a brand by demonstrating innovative and creative thinking within this area.
  • Ability to persuade and influence both internal and external stakeholders
  • Ability to work well under pressure and deliver to aggressive deadlines, incl. problem solving
  • Experience in campaign shoots, fashion production and creative directing desirable
  • Strong written and verbal communication at all levels of organisation
  • Proven leadership and people management ability

Competencies and behaviours for success:

  • Good verbal communication skills
  • Good organisational skills
  • Commercial awareness
  • Creativity
  • Great written communication skills
  • Good numerical & analytical skills
  • A passion for retail & the fashion environment
  • The ability to multi-task in a fast-paced environment
  • A calm attitude under pressure
  • The ability to work independently
  • The ability to take own initiative
  • A high level of attention

Mode of Application

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How to apply: The Foschini Group South Africa

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